{"id":252754,"date":"2024-09-18T10:48:33","date_gmt":"2024-09-18T10:48:33","guid":{"rendered":"https:\/\/staging.thememorist.com\/achievements\/louvre-abu-dhabi-3d-digitization-copy\/"},"modified":"2024-09-18T11:15:49","modified_gmt":"2024-09-18T11:15:49","slug":"allula-augmented-reality-experience","status":"publish","type":"achievements","link":"https:\/\/staging.thememorist.com\/en\/achievements\/allula-augmented-reality-experience\/","title":{"rendered":"Royal Commission for AlUla | Saudi Arabia | Augmented reality device"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; max_width=&#8221;900px&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<ul>\n<li>3D animation<\/li>\n<li>Touchscreen iPad<\/li>\n<\/ul>\n<p>To mark the launch of a communication campaign for the Saudi-Arabian oasis city of AlUla, MEMORIST commissioned <a href=\"https:\/\/artgp.fr\/\" target=\"_blank\" rel=\"noopener\">Art Graphique &amp; Patrimoine<\/a> (AGP) to design and produce an augmented reality experience for a dedicated exhibition at the Petit Palais in Paris.<\/p>\n<p>Using an interactive display and an AGP-designed augmented reality app, exhibition guests could explore a small-scale <a href=\"\/en\/heritage-digitization\/\" target=\"_blank\" rel=\"noopener\">3D reconstruction <\/a>of the Tomb of Lihyan Son of Kuza. Also known as the lonely castle, this magnificent monument is carved out a sandstone outcrop in Hegra, a <a href=\"https:\/\/www.unesco.org\/en\/world-heritage\" target=\"_blank\" rel=\"noopener\">UNESCO World Heritage Site<\/a> close by.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"author":13,"featured_media":252760,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"expertise":[105],"regions":[134],"acf":[],"_links":{"self":[{"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/achievements\/252754"}],"collection":[{"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/achievements"}],"about":[{"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/types\/achievements"}],"author":[{"embeddable":true,"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/users\/13"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/media\/252760"}],"wp:attachment":[{"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/media?parent=252754"}],"wp:term":[{"taxonomy":"expertise","embeddable":true,"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/expertise?post=252754"},{"taxonomy":"regions","embeddable":true,"href":"https:\/\/staging.thememorist.com\/en\/wp-json\/wp\/v2\/regions?post=252754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}